Senior pedigree. In Canmore. Independent.
Endira Projects was founded by Crystal Jones in 2026 to fill a gap in the Bow Valley: a senior, fully independent owner's representative — based in Canmore, accountable to the owner, and equipped with the discipline of fifteen years inside three of the UK's most rigorous residential developers.
Endira is a model, not a person.
Endira Projects is built around a model — one senior principal supported by a curated network of specialist partners, engaged on each project where the work warrants it.
That network includes named Canadian construction counsel for CCDC drafting and contract administration; quantity surveying and cost-consulting partners for tender benchmarking and lender-grade reporting; building envelope and code specialists for cold-climate detailing under the Alberta Building Code; and named Bow Valley project managers and site supervisors for surge capacity and continuity.
The result is senior attention on every engagement, the right specialist when you need them, and lean overhead — fees stay sensible for the project size.
Crystal Jones.
Founder & Principal, Endira Projects.
Crystal spent fifteen years inside the most disciplined residential developers in the UK. She started as a Design Manager at Midgard, moved to Berkeley Group as Design & Technical Manager on St. George South London — Berkeley's prime regeneration arm — and then spent five years at Crest Nicholson plc, ending as Senior Technical Manager and Head of Technical Operations.
From 2019 she ran D2 Projects, providing client-side development management on residential and mixed-use schemes between £25 million and £200 million. In parallel she held a Technical Director consultancy contract at L&Q — one of the UK's largest housing associations — advising senior leadership on programme, cost and technical strategy across complex project portfolios.
She moved to Canmore in 2024 and founded Endira Projects in 2026 to bring that discipline to Bow Valley developers operating from out of town. She lives here permanently with her family. She is on site in winter PPE.
I have spent my career inside the developer. I know exactly what an owner needs to see — and what they are usually not told.
Crystal is enrolled as a Gold Seal Intern with the Canadian Construction Association and is working towards Gold Seal Certified — Owner's Construction Manager. She is a member of BILD Calgary Region and BOWDA.
UK credential designations to be confirmed and added.
Where the discipline came from.
Independent owner-side consultancy serving Bow Valley developers from a permanent Canmore base.
Client-side development management on residential and mixed-use schemes between £25M and £200M. Acquisitions, development strategy, and complex redevelopment, with recent expansion into Western Canada.
Advised senior leadership on risk, programme, cost and technical strategy across complex project portfolios. Led multidisciplinary teams and external consultants on compliance with building regulations, safety, accessibility and corporate governance frameworks.
Executive responsibility for technical and design operations across large-scale residential and mixed-use developments.
Where we are accountable.
Held
- UK chartered designations to confirm — MRICS, MCIOB
- Member, BILD Calgary Region (UDI Calgary chapter)
- Member, BOWDA — Bow Valley Builders & Developers Association
In progress
- Gold Seal Intern → Gold Seal Certified, Owner's Construction Manager (Canadian Construction Association)
- CCDC document training (CCDC 2, 5A/5B, 14, 17, 31)
- PMI-CP — Construction Professional (Project Management Institute)